bostonstreetteammarketing.com | Free Online SEO Audit for bostonstreetteammarketing.com

Tasks

Make the site mobile device friendly.
Avoid using deprecated HTML tags.

SEO

URL

Domain : bostonstreetteammarketing.com/

Character length : 30

Title

EXPERIENTIAL MARKETING | BOSTON EXPERIENTIAL MARKETING AGENCY / BRAND ACTIVATION / GUERRILLA MARKETING / PROMOTIONS

Description

ICE Factor is an experiential marketing agency that reaches consumers in every industry through innovative and eye-catching marketing solutions. Each experiential marketing campaign is designed to provide the optimal experience for your consumers, thereby yielding the maximum return for our clients. Whether you are looking to connect brands with consumers, inspire action, create a buzz,…

Keywords (meta keywords)

Good! The website does not use “meta keywords”.

Open Graph Protocol

Good! The OG (Open Graph) protocol is set on this website.

type: website
title: EXPERIENTIAL MARKETING
description: BOSTON EXPERIENTIAL MARKETING AGENCY / BRAND ACTIVATION / GUERRILLA MARKETING / PROMOTIONS
url: https://bostonstreetteammarketing.com/
site_name: EXPERIENTIAL MARKETING
image: https://secure.gravatar.com/blavatar/c0596da78c9093e99f22096529345d09?s=200&ts=1496381839
image:width: 200
image:height: 200
locale: en_US

Dublin Core

Dublin Core is not used

Underscores in the URLs

Good! No underscore (_) found in the URLs.

Search engine friendly URLs

Good! The website uses SEO friendly URLs.

Checking the robots.txt file

There is robots.txt file.
https://bostonstreetteammarketing.com/robots.txt

User-agent	Disallowed for the search engines
*	/wp-admin/ /wp-login.php /activate/ /cgi-bin/ /mshots/v1/ /next/ /public.api/

Social

Social Engagement

No info found.

Content

Doctype

HTML 5

Encoding

Perfect! The character encoding is set: UTF-8.

Language

We have found the language localisation: ”en”.

Title

EXPERIENTIAL MARKETING | BOSTON EXPERIENTIAL MARKETING AGENCY / BRAND ACTIVATION / GUERRILLA MARKETING / PROMOTIONS

Character length : 115

Improve! The website address (title) should be between 10 and 70 characters in length.

Text / HTML ratio

Ratio : 10%

Error! The text / HTML code ratio is under 15 percent on this website. This value shows that the website has relatively few text content.

Headings

H1	H2	H3	H4	H5	H6
7	1	0	0	0	0

Heading structure in the source code

<H1> EXPERIENTIAL MARKETING
<H2> BOSTON EXPERIENTIAL MARKETING AGENCY / BRAND ACTIVATION / GUERRILLA MARKETING / PROMOTIONS
<H1> Main menu
<H1> HOME
<H1> CONTACT ICE FACTOR TODAY FOR ALL OF YOUR MARKETING NEEDS:
<H1> VISIT THE ICE FACTOR WEBSITE
<H1> ICE FACTOR ON TWITTER
<H1> Cloud

Word cloud

marketing25
ice11
factor10
experiential9
street9
boston8
teams8
agency6
experience6
consumers6
advertising5
brand5
create4
guerilla4
massachusetts4
innovative4
product4
event4
consumer3
industry3
awareness3
promotions3
guerrilla3
team3
launch3
events3
campaigns3
show2
market2
segways2
deliver2
trade2
results2
website2
new2
expertise2
unique2
customer2
abstract2
bluetooth2
ambush2
company2
ads2
branding2
conventions2
scooter2
home2
twitter2
clients2
services2
brands2
instant2
action2
campaign2

Keyword matrix

word	title	descriptions	heading
marketing
ice
factor
experiential
street
boston

Two Word cloud

experiential marketing5
ice factor5
street teams4
marketing boston3
marketing industry2
your consumers2

404 Page

The website has a 404 error page.

Flash content

Good! The website does not have any flash contents.

Frame

Good! The website does not use iFrame solutions.

Images

We found 4 images on this web page.

Alternate attributes for the following 3 images are missing. Search engines use "alt" tags to understand image content efficiently. We strongly recommend fixing this issue.

Readability

Flesch–Kincaid Grade Level

10.30

Flesch Reading Ease

36.70

Coleman Liau Index

12.00

Automated Readability Index (ARI)

10.90

Dale–Chall Readability

8.90

SMOG Index

12.00

Spache Readibility

5.00

Number of letters

3734

Number of words

629

Number of sentences

Average words per sentences

Number of syllables

1199

Syllables in words

1224

Average syllables in words

1.91

Number of words in first three syllables

180

Percentage of word / syllables

28.62

Words not in Dale-Chall easy-word list

339

Words not in Spache easy-word list

212

Technologies

Mobile optimization

Error! This website is not optimized for mobile devices... It is optimized for devices which have at least 980px wide display!

Deprecated HTML elements

Good! No deprecated HTML tags are detected.

Redirection (www / not www)

Good! The web address is accessible in only one version. The www version is redirected to the version without www.

Deprecated HTML elements

Good! No deprecated HTML tags are detected.

Printability

Good! The website uses printer-friendly CSS.

Meta Tag (viewport tag, mobile devices)

Error! The meta tag named viewport is missing.

Speed test

Server response time

The server response time is fast enough.

Loading time

2,470 ms

Table layout

Good! No nested tables found.

Number of HTTP resources

Number of source domains

Render blocking resources

The elements below are blocking the “above the fold” rendering.
List of render blocking javascript files

https://r-login.wordpress.com/remote-login.php?action=js&host=bostonst...
https://s0.wp.com/.. /uSPddMedm29b7b2CYCRbhM=

List of render blocking css files

https://s1.wp.com/.. /oUhtzrZwFzzv6+pwbE67qu4exFKcaQ==?cssmini...
https://fonts.googleapis.com/css?family=Droid+Sans%3Aregular%2Cbold&v...
https://s1.wp.com/.. /x0YSCLI8uGKjIvk0wQRafjJ6ytehTD4qySxFkxV7...
https://s0.wp.com/.. /global.css?m=1516985148j&cssminify=yes

Speed test – Javascript

Javascript

Good! Just a few javascript files are detected on the website.

https://r-login.wordpress.com/remote-login.php?action=js&host=bostonstreetteammarketing.com&id=56560541&t=1496381839&back=https%3A%2F%2Fbostonstreetteammarketing.com%2F

File size of all javascript files combined

0.97MB

Javascript minifying

You can save 10.9KB (18% compression) on the analysed URL by minifying the javascript files.

Speed test – CSS

CSS

Good! Just a few CSS files are used on this website.

File size of all css files combined

156.65KB

CSS minifying

Great! The CSS elements are minified.

Speed test – Compression

Uncompressed size of the of the HTML

546.76KB

Gzip compression

Your site uses compression.

Speed test – Browser cache

Number of static resources (image, JS, CSS)

Browser cache

The browser cache is not set correctly for all elements.

URL	Duration
https://cdn.syndication.twimg.com/.. /369560378172129281?callback=__twttr.call...	5 minutes
https://syndication.twitter.com/settings	10 minutes
https://imasdk.googleapis.com/js/sdkloader/ima3.js	15 minutes
https://s0.2mdn.net/instream/video/client.js	15 minutes
https://platform.twitter.com/widgets.js	30 minutes
https://s.pubmine.com/head.js	60 minutes
https://s.pubmine.com/outstream.js	60 minutes
https://s.skimresources.com/js/725X1342.skimlinks.js	60 minutes
https://ssl.google-analytics.com/ga.js	2 hours

Speed test – Images

File size of all images combined

1.11MB

Image optimisation

You can save 904.2KB (88% compression) by optimising the images below:

By lossless compressing the https://bostonstreetteammarketing.files.wordpress.com/.. /new-twitter-background-fb.jpg you can save 898.3KB (89%) data.
By lossless compressing the https://bostonstreetteammarketing.files.wordpress.com/.. /cropped-ice-factor-experiential-marketin... you can save 5.9KB (26%) data.

Links

We found a total of 88 different links.
Internal links: 84
External links: 4

External links:

Link text (anchor)	Link strength
Twitter
Facebook
WWW.ICEFACTOR.COM
Create a free website or blog at WordPress.com.

Internal links:

Link text (anchor)	Link strength
EXPERIENTIAL MARKETING
Skip to content
HOME
SERVICES
NEWS / COMMENTARY
CONTACT US
RSS Feed
https://bostonstreetteammarketing.com
https://bostonstreetteammarketing.com/request-for-proposal
abstract
ad
ads
advertising
ambush
ambush marketing
and event recap
art
arts
bluetooth broadcasting
bluetooth proximity marketing
Boston
Boston marketing
Boston Massachusetts
Boston Massachusetts street teams
brand awareness
brand awareness campaigns
branding
branding and sampling programs
brands
campaign
campaigns
classic street teams
conventions
conventions and trade show
corporate
culture
customizable segways
eco-friendly
enthusiastic and experienced teams
events
experiential agency
experiential marketing
experiential marketing agency
expos
guerilla
guerilla advertising technology
guerilla marketing Boston
guerilla marketing Massachusetts
guerrilla
guerrilla marketing in Boston
ice factor
innovation
innovative segways
instant results
instant sales
la
launch
life
marketing
marketing advertising
marketing advertising ads
Massachusetts
photos
private events and parties
product launch
product launches and grand openings
promotion
promotions
public and fundraising events
scooter squads
scooter with billboard campaigns
segway street teams
street
street team
street teams
street teams abstract
street teams Boston
street teams nyc
team
trade show marketing
unique
video
viral
wraps and decals

Website security

192.0.78.25

External hidden links

Good! No hidden external links found

Looking for eval()

Good! No eval(bas64_decode()) scripts are found

Checking for XSS vulnerability

No XSS vulnerability found

Email encryption

Warning! The website contains at least one unencrypted email address.

Sites on same ip

expressyourselfweddings.com

createchweb.com

hapevillecharterschools.org

ilymdesign.com

tom-travels.com

enteringcollegelife.com

myadventureswith.com

leadershipsantamariavalley.com

talesofinsecurity.com

empoweredlife.style

Icons

Favicon

Good! The website uses favicon.

Order of Heading elements on mobile by position

H1 : EXPERIENTIAL MARKETING, ( 51.390625px from top )
H2 : BOSTON EXPERIENTIAL MARKETING AGENCY / BRAND ACTIVATION / GUERRILLA MARKETING / PROMOTIONS, ( 106.390625px from top )
H1 : Main menu, ( 184.390625px from top )
H1 : HOME, ( 434.390625px from top )
H1 : CONTACT ICE FACTOR TODAY FOR ALL OF YOUR MARKETING NEEDS:, ( 726.359375px from top )
H1 : VISIT THE ICE FACTOR WEBSITE, ( 915px from top )
H1 : ICE FACTOR ON TWITTER, ( 1063.640625px from top )
H1 : Cloud, ( 1204.28125px from top )

Typos

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SEO report of bostonstreetteammarketing.com

EXPERIENTIAL MARKETING | BOSTON EXPERIENTIAL MARKETING AGENCY / ...